IRL vs URL Identity Play by Sára Molčan

In IRL, I am stone-faced and cold. I am ambivalent to a fault, casually indifferent, and exuding an eyeroll I never display. Icy to the core, I am emotionally distant; empathetic only to the chosen. I have a presence without uttering a damn word. I am surrounded by the fragile walls of porcelain I have built, patching cracks with clay, and the whole façade is destined to crash around my feet at any moment.

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Casually Indifferent, Carefully Constructed by Sára Molčan

Social media penetrates our daily existence, and so does the carefully curated mask we exhibit to the world. We currently live within a “culture of self-disclosure”, where our daily actions are perceived to be vulnerable, emotionally charged insights into our insecurities and ‘true self’[1]. This constant self-branding as a compassionate, insightful, and self-realized individual peppers every feed: the humble brag image with the hashtag #blessed; vague-booking about gratitude in the face of perceived slights; disappearing images equally suited for a confessional booth or fifty cent peep show; heartfelt essays about trying to keep it real.

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